I took up marketing communications elective this term because the course description mentioned it will help me do better promotion. And I need help. Lots of it.
You see, my job requires that I come up with marketing strategies to help our sales representatives in selling. But my undergrad degree is BS Psychology. And my previous work was recruitment. So I need help. Lots of it.
We've had three meetings so far. We had report presentations on the various marketing tools like print ads, commercials, websites, blogs, etc. Very interesting. I'll share our lessons and my insights in the next posts.
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